At a glance
Shape a global consciousness by creating awareness of the context and challenges of doing international business. From the local business to the international conglomerate, an appreciation of the dynamics of world trade is key to business success. In this course you’ll gain a profound understanding of global trends, market and non-market strategies, and cultural awareness.
International business implies cultural differences, and you might have encountered cultural ineptitude at times. You will understand the different cultural dimensions, and be able to formulate solutions and new approaches, that break stereotypes and enhance interpersonal relations in culturally diverse work contexts.
“What we ultimately want to achieve, is to help you be better prepared, not just to do business in a global world, but to have the awareness, and the conscience to do business in a better world.”
Smaranda Boros, Associate Professor of Organisational Behaviour
Approach to learning
To cultivate and enhance competent behaviour of management professionals involved in international activities, including an awareness of globalisation trends and their implications, effective interpersonal relations in culturally diverse work contexts, and informed strategic decision-making towards the internationalisation of a business.
BUSINESS IN A GLOBAL WORLD – PROGRAMME CONTENT
During this Doing Business in a Global World course you will examine:
- Macro-level view of the dynamics of globalisation.
- Debate the business impact of Chinese and US trade policy.
- Demonstrate global trade relations.
- Strategic Decisions in International Business.
- DMIS (the Development Model of Intercultural Sensitivity) model and CQ (Cultural Competence).
- The GLOBE framework of cultural differences:
- From understanding to acting
- From acting to creating
- Integration of hard and soft dimensions of International Business.
- Investigate negotiations in an international context through the GO15 event recreation simulation.
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Are you ready?
This is a leader.
“I’m David. I’m the C E O of a large multinational.”
Did you know that in Fortune 500 companies, only 6 percent of C E Os are female?
But is this a leader?
“I’m Brigitte. I’m the owner of an air b n b apartment.”
Did you know that by 2030, 40 percent of the world’s workers will be part of the gig economy?
And is this a leader?
“I’m Arif. I dropped out of school with no qualifications. I’ve started a software development business.”
Did you know that 35 percent of entrepreneurs report being dyslexic?
Are these leaders?
“We’re a project team of experts from different disciplines. We don’t have a supervisor.”
Did you know that 80 percent of manufacturing companies use self-managed teams?
Is this a leader?
“I’m Ying Yue. I want to stop plastic polluting our rivers and seas.”
Did you know that 65 percent of the children entering primary school will end up working in a job type that does not exist yet?
Leadership isn’t just the senior management role it used to be.
Because the economy is changing.
Air b n b, the biggest hotel firm in the world, doesn’t own any hotels.
Uber, the biggest taxi firm in the world, doesn’t own any taxis.
Facebook, the biggest media firm in the world, doesn’t own any content.
The future is more unpredictable than ever.
So, are you ready to learn to be a leader of the future?
Good, let’s begin.
Vlerick Business School.
Knowledge into action
Following this course on the Online Master of Business Administration programme you will be able to:
- Evaluate the concept of globalisation.
- Compare global trade and relationships between countries, and groups of countries.
- Critically evaluate key decisions companies are facing in global business.
- Appraise the model of cultural sensitivity, and the notion of tribalism.
- Identify the cultural dimensions that are at play, underneath visible cultural differences.
- Distinguish cross-border flows that matter for countries and companies.
- Interpret global trade and relationships between countries.
- Analyse cultural dimensions and their impact on strategic decisions, collaborations, and cross cultural communication.
- Analyse the impact of cultural dimensions on leaders.
- Create awareness on intercultural interactions, and develop skills for intercultural interaction by breaking your stereotypes, and gaining deeper understanding of The Other.
- Critically appraise cultural challenges and determine how to overcome these in future situations.