Our online MBA programme structure consists of 12 courses and a Knowledge in Action Project, completed over two years of study. The programme concludes with an interactive game (IMEx).
You’ll begin your learning journey with an online induction which will introduce you to our Virtual Learning Environment and how to interact with the faculty, peers and support services teams. As part of the induction, participants are offered primers in ‘Statistics’ and ‘Finance and Accounting’.
Topics covered
Leadership Development
The field of leadership is huge, as are your challenges as a leader. Through the leadership horizontal track we will give you a ‘guided tour’ through leadership to further your development.
Objective: To reflect on various frameworks of leadership to support your development, leading you down fruitful paths and providing you with the time and space to reflect on a personal action plan.
Doing Business in a Global World
From the local business to the international conglomerate, an appreciation of the dynamics of world trade is key to business success. In this course you’ll gain a profound understanding of global trends, market and non-market strategies, and cultural awareness.
Objective: To cultivate and enhance competent behaviour of management professionals involved in international activities, including an awareness of globalisation trends and their implications, effective interpersonal relations in culturally diverse work contexts, and informed strategic decision-making towards the internationalisation of a business.
Financial and Managerial Accounting
Financial accounting is the language of business, and is important for creating transparency in the capital markets. Managerial accounting is how accounting models and reporting are used to improve strategic decision making and strategy execution within organisations.
Objective: To understand the vital role of cost and management accounting information for today's organisations, covering the analysis of various costing systems, decision making processes, budgeting, responsibility centre structures, strategy mapping and balance scorecards.
Marketing
The heart of your business success lies in its marketing. During the course, you’ll learn how to integrate marketing thinking and practice, whilst gaining a balanced perspective on managing customer processes within the context of global firms.
Objective: To understand how to integrate the customer in a company’s decision-making, to gain a deeper understanding of technological innovation in generating new business models and markets and to learn how to craft and implement effective marketing strategies.
Corporate Finance
The state of a company’s health is measured by its numbers. You’ll learn to interpret financial statements and communicate figures to investors, managers and other stakeholders over this key part of the programme.
Objective: To provide a thorough understanding of the accounting function and its link with the real economy in the context of international financial markets.
Strategy
Strategic development is the pillar of sustained, superior performance. During this course, you’ll become familiar with concepts and techniques behind successful strategic thinking.
Objective: To diagnose the sources of success and difficulties in company strategies, equipping you with the necessary insight to identify critical strategic issues and to think through possible solutions to improve performance.
Entrepreneurship
Discover the entrepreneur inside of you! Filled with insights into the theory and practice of entrepreneurship and new venture creation, this course will prove that entrepreneurs are made, not born.
Objective: To demystify entrepreneurship and to demonstrate that many of the skills and competences required to launch and grow a successful business can be learned and practised.
Human Resource Management
Human resources and the way in which these are managed are one of the most important sources of an organisation’s competitive advantages. The most effective organisations are those who find unique ways to attract, retain and motivate its employees.
Objective: To understand the important pillars of modern HRM; recruitment and selection, job analysis and evaluation, career management, competence management, performance appraisal, HR development, compensation and benefits, and managing industrial relations.
Operations and Supply Chain Management
If you need to optimise the speed and efficiency of you business, this first thing to scrutinise is your operations. This course will provide you with a general introduction to operations and supply chain management.
Objective: To familiarise you with the major operational problems and issues that confront managers, and to provide you with the language, concepts, insights and tools to deal with these issues in order to gain competitive advantage through operations and supply chain management.
Digital Strategy
In a digital world, you need a digital strategy. With a water-tight digital strategy, you’ll be able to see how organisations can drive performance by leveraging technologies, including big data, web, social, mobile, Internet of Things and cognitive computing.
Objective: Learn how businesses can use digital technologies, and get to grips with decision-making frameworks to make digital strategy more manageable.
Innovation
Without innovation, businesses stagnate. This programme component will equip you with state-of-the-art knowledge and best practice needed to successfully develop innovation-based growth and renewal strategies.
Objective: To help support the creation of a core business in an innovative ecosystem, to grow and transform the core business.
Negotiation
A successful negotiator can truly make a difference. The course challenges your beliefs about negotiating, using role play and practical exercises to help develop your competence and confidence to successfully negotiate.
Objective: To provide a negotiation perspective on topics such as communication, conflict and dispute resolution, decision making and persuasion, thereby significantly improving the success rate of your negotiations.
Knowledge in Action Project
You’re a business person. So naturally, you want to see a rapid return on the investment in your online MBA. This is why this pillar of your journey at Vlerick is so exciting.
Objective: This course will give you the opportunity to apply your knowledge and insights so far, using them to assess your own company or develop your own business plan, with the guidance of one of our expert faculty. This project could make you a major player in your organisation or the wider marketplace.
IMEx Game
IMEx (Integrated Management Exercise) is a computer-simulation team-challenge game designed to help you develop an effective strategy and take consistent marketing, production, purchase and personnel decisions.
Objective: To apply various techniques and concepts taught in different courses in teams, helping you to make managerial decisions in a competitive, dynamic and interactive environment. This is a fantastic opportunity to discover the cross-disciplinary nature of business while learning to manage a range of stakeholders.
Turn a great career into an exceptional career.
To find out more about our online MBA, complete the online form or call the admissions office on +32 2 700 61 71
